Adviterra Club on AI in Business

Artificial intelligence is unavoidable today. It is gradually making its way into every area of business—from data analysis and marketing to the automation of business processes. However, many entrepreneurs are still searching for the answer to the question of how to use it wisely. Where does it truly add value, and where might it cause more problems than benefits?

What needs to be resolved by the end of the year and how companies can help in a meaningful way

This year's final Adviterra Club meeting had a festive atmosphere, but the program was packed with practical topics. We focused on what entrepreneurs should accomplish by December 31 in order to enter the new year without unnecessary stress, and we also opened a discussion on philanthropy. We talked about how companies and individuals can meaningfully support the community.

What was the first Adviterra club in the new premises about?

On September 9, 2025, we welcomed approximately thirty guests to Adviterra for the first Adviterra Club event at our new premises. The theme was clear—brand rebranding. Not as a marketing concept, but as a real-life experience of a company that recently went through this process.